Henry Repeating Arms Expands Capacity with New Wisconsin Facility


RICE LAKE, WI – October 19, 2021
To accommodate the strong demand for a growing product lineup, Henry Repeating Arms, one of the country’s leading firearms manufacturers, is expanding its operations with an 84,000sf building on 13.5 acres in Ladysmith, Wisconsin. Strategically located less than an hour away from the company’s 140,000sf headquarters in Rice Lake, Wisconsin, the new facility will employ over 100 people in the Rusk County area within three years.

The new property gives the company a total of 350,000sf of manufacturing space with over 600 employees to support its “Made in America, Or Not Made at All” mantra. The facility will initially be machining parts for the company’s lineup of more than 200 models of rifles and shotguns. The additional Ladysmith acreage also allows for future expansion.

“Staking our flag at a new facility is the beginning of another exciting chapter in our company’s history, and we are wasting no time prepping the building for our machines,” said Andy Wickstrom, President of Henry Repeating Arms. Wickstrom continued, “We thank the state of Wisconsin and Rusk County officials for keeping the door open for us, and we look forward to adding members of another great Wisconsin community to our family.”

“We’re excited to see Henry Repeating Arms make a commitment to Ladysmith, WI and Rusk County. They are an employer we are eager to see grow in our community for years to come,” added Andy Albarado, Rusk County Economic Development.

A continuing trend

This, along with Smith & Wesson’s move to Tennessee, continues the recent national trend of firearms manufacturers abandoning the coasts to go to the less expensive inner states where regulations are simpler and taxes are lower… and the residents like their products and don’t try and sue them from existence.

With the uncertain financial landscape, especially on the coasts, and the continued demand, it will be interesting to see what other companies make moves for their and their customer’s best interests moving forward that takes them from the shores to the interior.